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ASUS Republic of Gamers reinforces its gaming leadership in the Philippines with the ROG Zephyrus S GX531

Launched initially at Gamescom 2018 in Cologne, Germany, the Zephyrus S, displayed alongside ROG Strix GL704 SCAR Edition, cements the gaming brand’s status as the top gaming brand in the country, based on GfK data as of June 2018, as it once again shatters its own record for the world’s thinnest gaming laptop and the world’s most compact 17.3-inch gaming laptop. ASUS ROG laptops took the lead in 2017 in gaming notebook activations, leading up to 50.9% and 53% market share in end user purchases during May and June 2018, respectively, based on data by third-party market research agencies. With a well-rounded ecosystem of gaming products, ASUS ROG is poised to gear up its presence in 2018 to further cement its reputation in the Philippine gaming industry.

“We at ASUS Republic of Gamers pride ourselves with being the World’s Undisputed No. 1 Gaming Brand, and this is a goal that we continually strive to emulate in the Philippines. These market results validate the hard work and commitment that we put in to meet the needs of the ever-changing Philippine gaming landscape,” says George Su, Country Manager, ASUS Philippines System Business Group. “The grand arrival of the ROG Zephyrus S and the ROG Strix GL704 SCAR is a testament of our endless dedication to empower all the ROG fans and enthusiasts by providing them the most innovative gaming products that unleash the best gaming experiences possible.”

ROG Zephyrus S GX531 – UltraSlim powerhouse

At a mere 14.95mm~15.75mm at its thickest point, the Zephyrus S shaves off 12% of the z-height of its original Zephyrus (GX501) predecessor. However, it packs performance within its ultra-slim profile with the latest Intel® Core™ i7-8750H CPU and an NVIDIA® GeForce® GTX 1060 graphics, making it ideal for work or play. Super-narrow bezels squeeze a 15.6-inch display, with a 144Hz refresh rate and 3ms response time, into a 14.2-inch chassis. The all-metal chassis is strong enough to meet military-grade durability standards without compromising on design, with sleek lines and a premium finish. An advanced cooling system ensures optimal performance of all components, incorporating the proprietary Active Aerodynamic System (AAS) — a design and engineering hallmark of the Zephyrus series.

A powerful system, ideal for work or play

Zephyrus S is capable of heavy workloads in the same way it handles exhaustive gameplay. The latest 8th Generation Intel Core i7-8750H processor offers six cores and 12 threads of parallel processing power that can easily handle demanding work like compiling, rendering, and content creation. The extra cores also provide headroom for multitasking allowing for a mix of gaming with live-streaming, recording, and other tasks. NVIDIA GeForce GTX 1060 boosts performance in apps that support GPU acceleration. More importantly, the discrete graphics chip is capable of pumping out triple-digit frame rates in popular games, allowing for optimal use of the display.

Powerful visuals achieved with a super-narrow-bezel display

Super-narrow bezels allow the 15.6-inch display to be squeezed into a 14.2-inch chassis. In addition, the slimmer bezels create a more immersive gaming experience. Since the original Zephyrus, ASUS has worked closely with panel maker AUO to ensure ROG laptops have the very best displays for gaming. The 120Hz panel on the initial version doubled the refresh rate of conventional displays, while Zephyrus S pushes the refresh rate to 144Hz, and reduces blurring and ghosting by lowering the response time to 3ms. It covers 100% of the sRGB color gamut, ensuring richness of color, and wide viewing angles keep the picture from washing out when viewed in split screen.

Proprietary cooling to ensure optimal performance

Cooling the critical components that comprise Zephyrus S is a difficult engineering feat due to the ultrathin design, but it’s imperative to ensure peak performance. The new Zephyrus S acquires the Active Aerodynamic System (AAS) from the original Zephyrus. AAS’ mechanism draws in more cool air in a special vent that opens underneath the chassis of the laptop when the lid is lifted. The AAS intake measures 5mm on Zephyrus S, stretching across the entire back of the body to improve airflow by 22% compared to traditional designs. Additional airflow comes in from through the keyboard, and the keyboard’s forward layout makes more room for additional cooling throughout the system.

Customization with RGB lighting through Aura Sync

Integrated RGB lighting lets gamers customize Zephyrus S to their preference, or match the mood of the game currently being played. Four independent zones illuminate the keyboard, and additional LEDs create a subtle glow inside the AAS vent. Aura Sync coordinates colors and effects with compatible peripherals like the ROG Delta headset and Gladius II Origin mouse, making it easy to personalize the entire setup with just a few clicks. Third-party applications can harness the lighting through the Aura SDK, and ROG is working with developers to incorporate support in games and applications.

Armoury Crate — the new unified control center

What was previously ROG Game Center is now Armoury Crate, which unifies ROG hardware with a single utility that makes essential functions easily accessible. System settings and Aura Sync lighting are easily adjusted on the fly, or a user can define preferences for both — with up to four profiles — that make adjustments automatically when the selected titles load. Armoury Crate comes with a companion Mobile Dashboard for Android™ and iOS, and more capabilities are due in future updates.

Keyboard-forward layout

Although the keyboard-forward layout on Zephyrus S primarily benefits cooling, it also allows for a more comfortable desktop-like resting position. Overstroke technology fires earlier in the key travel for quicker responsiveness, and the longer post-actuation distance maximizes the 1.2mm of travel to improve the overall typing feel. The durable switches are rated for 20 million presses, so they can withstand heavy use, and N-key rollover ensures each press registers precisely regardless of how many keys are mashed at once.

Storage and connectivity

The Intel Core i7-8750H CPU in Zephyrus S is backed by fast DDR4 2666MHz memory and NVMe® storage, while 802.11ac Wave 2 Wi-Fi connects to compatible wireless networks at greater-than-gigabit speeds . USB 3.1 Gen 2 Type-C™ (USB-C™) and full-size HDMI 2.0 ports support desktop monitors and big-screen TVs, allowing users to connect dual auxiliary displays. More USB ports are ready for essential gaming peripherals and ubiquitous external storage, and there’s a USB 3.1 Gen 2 Type-A port offering additional bandwidth for compatible devices.

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